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The bigger question is how effective the partner/reseller program will be for Dropbox. But it would also make it more difficult to sign up big enterprise customers who typically require custom solutions and individual attention.

Encapsulated / managed cloud services and consumer web applications have made it anachronistic for most normal people. It would allow Dropbox to generate sales more efficiently, spending less on salespeople and avoiding the huge upfront losses a lot of enterprise companies incur. TL DR: At the risk of stating the obvious, manual management of files on disks now in 2016 is increasingly old-fashioned and largely unnecessary, especially among the non-technorati. Theoretically, this strategy makes a lot of sense. The report says Hansen’s hire pushed down some of the former Salesforce executives who joined Dropbox to boost its enterprise sales - namely VP of direct sales Kevin Egan and VP of enterprise strategy Ross Piper. Salaries posted anonymously by Quora, Inc. In order to avoid this common pitfall, Dropbox is changing its approach and following the strategy of another tech giant that once dominated both the consumer and enterprise worlds: Microsoft.Īccording to The Information on Tuesday, Dropbox has been deploying a sales strategy that puts more focus on partners and resellers, as well as the more predictable customer groups that can turn into actual sales faster, albeit smaller in scale - a strategy that worked so well for Microsoft in the 1990s.ĭropbox is counting on Thomas Hansen, Dropbox’s first head of sales who joined from Microsoft in July, to make this happen. salary trends based on 2956 salaries wages for 93 jobs at Quora, Inc.